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Description: |
xvi, 351 pages : illustrations, map ; 24 cm |
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Bibliography Note: |
Includes bibliographical references (pages 319-340). |
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Summary, Etc. Note: |
Review: "Communication Skills for Conservation Professionals provides in-depth guidance on achieving conservation goals through better communications. It introduces communication approaches and offers scores of real-world examples and straightforward advice that will help conservationists develop the skills they need to communicate effectively." "Communication Skills for Conservation Professionals is a much-needed addition to the environmental literature that will play a vital role in helping scientists, managers, concerned citizens, and students to more effectively communicate their knowledge and concern about the environment and to achieve greater professional and community success with their environmental campaigns."--Jacket. |
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Contents Note: |
Contents: Ch. 1. Communications for Conservation -- Ch. 2. Research for Conservation Communications -- Ch. 3. Designing a Public Communications Campaign -- Ch. 4. Using Mass Media -- Ch. 5. Methods and Materials for Interpreting the Environment -- Ch. 6. Conservation through Education -- Ch. 7. Evaluating and Monitoring Program Success -- App. Case Study of Public Communications for the Gray Wolf Reintroduction to Yellowstone National Park. |
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Additional Physical Forms: |
Online version: Jacobson, Susan Kay. Communication skills for conservation professionals. Washington, D.C. : Island Press, ©1999 (OCoLC)647059177 |
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Elect. Loc./Access: |
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0666/99018532-d.html |